Privacy policy

How LaBella Intimates & Boutique collects, uses and shares your information, and the choices available to you when you shop with us or use our services.

Last updated:

Your privacy at a glance

Shopping & service

We use customer information to fulfill orders and respond to questions.

Marketing choices

You can unsubscribe from promotional emails and opt out of marketing texts.

Questions & requests

Contact our team to ask about your information or submit a privacy request.

Information we collect

We collect information you provide when you shop, create an account, book an appointment, use store features or contact us. This may include:

  • Contact and account information, such as your name, email address, phone number, and billing and shipping addresses.
  • Order details, purchase history, payment-related information and communications about orders, returns or customer service.
  • Information you choose to provide for fitting appointments, size and fit preferences, loyalty participation, wishlists or product reviews. Reviews you submit for publication may be visible to other visitors.
  • Device and browsing information, such as your IP address, browser, language settings, pages viewed and interactions with our website, collected through cookies and similar technologies.

Payments are handled by our payment providers. We receive information needed to confirm and manage your transaction; please do not send full payment-card details by email.

How we use information

  • Process payments, fulfill orders, arrange delivery and manage returns.
  • Respond to inquiries and provide appointment, account, loyalty and customer-service support.
  • Send promotional offers, news and event information when you have opted in.
  • Operate and improve our website, understand shopping activity and personalize the customer experience.
  • Help prevent fraud, protect our business and customers, and meet legal and recordkeeping obligations.
Shopify & service providers

We share information with providers that help operate our store and services, and in other circumstances described below:

  • Shopify hosts our online store and processes information to support shopping, checkout and other store services. Shopify may also process certain information for its own purposes as described in its privacy policy.
  • Payment, shipping, technology and customer-service providers receive information needed to deliver their services.
  • Marketing and analytics providers, such as Google or Meta where their tools are used, may receive device, browsing or purchase-related information to measure activity or support advertising, subject to applicable privacy choices.
  • We may disclose information when required by law or reasonably necessary to protect rights, address fraud or safety concerns, or in connection with a business transaction.

Some disclosures for targeted advertising may be considered a sale or sharing of personal information under applicable privacy laws. See Cookies & privacy choices below for available controls and contact us with questions about these disclosures.

For more about Shopify’s processing and your choices, see the Shopify privacy policy.

Cookies & privacy choices

Our website and service providers use cookies and similar technologies for different purposes:

  • Necessary technologies support functions such as your shopping cart, checkout, account access and security.
  • Preference technologies can remember choices such as language or region.
  • Analytics technologies help us understand website use and performance.
  • Marketing technologies can help measure advertising and show relevant offers.

You can update your optional cookie choices below. Where a cookie banner is displayed, you can also use its controls. Merely visiting this page does not record consent.

Manage cookie preferences
Optional cookie choices

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These controls record choices through Shopify and apply to Shopify-managed services and tools integrated with its Customer Privacy API. Other third-party tools may offer additional privacy controls.

Advertising data-sharing choice

Use this control to record an opt-out of data sale or sharing for advertising through Shopify. For requests concerning your customer records or other providers, contact our team.

You can also manage cookies through your browser. Blocking necessary cookies may affect shopping or checkout. Where supported and applicable, Shopify’s privacy tools can recognize browser privacy signals such as Global Privacy Control.

Email & text messages

With your permission, we may send marketing emails or text messages about products, sales and events. Marketing preferences are separate from cookie choices.

To stop promotional emails, use the unsubscribe link in an email. To stop marketing text messages, reply STOP. You can also contact us for help.

Opting out of marketing does not prevent necessary order, appointment or customer-service communications.

Retention & security

How long we keep information

We retain information for as long as needed to provide services, manage customer relationships, resolve disputes, prevent fraud and meet legal, tax and business-record requirements. Retention depends on the information and the purpose for which it is used; some records must be kept even after a deletion request.

How we protect information

We use reasonable safeguards to help protect personal information and rely on service providers to support secure transactions. No website, transmission or storage system can be guaranteed completely secure.

Your privacy rights

Depending on your location and applicable law, your rights may include:

  • Requesting access to, or a copy of, personal information.
  • Requesting correction or deletion of personal information.
  • Withdrawing consent or opting out of certain processing, including targeted advertising or data sale/sharing where applicable.
  • Raising a concern with us or submitting a complaint to the relevant privacy regulator.

To submit a request, email info@shoplabellaintimates.com.

Describe your request and provide enough information for us to locate relevant records. We may need to verify your identity or an authorized representative’s authority before acting. Rights may be subject to legal exceptions; we will respond as required by applicable law. Do not email passwords, full payment-card details or identity documents unless we request an appropriate verification method.

Additional information

Children’s privacy

Our store and services are intended for adult customers and are not directed to children under 13. If you believe a child has provided personal information to us, contact us so we can investigate and take appropriate action.

International processing

Shopify and other service providers may process information in countries other than where you live. Privacy laws may differ between countries. Contact us if you have questions about international processing or safeguards relevant to your information.

Third-party links

Our website may link to social media and other external websites. Those services have their own privacy practices and policies; review them before sharing information.

Changes to this policy

We may update this policy when our services, practices or legal requirements change. We will revise the Last updated date and provide additional notice where required.